This shirt design, crafted for the “Run, Ride, or Walk” campaign, is conceived as an ensemble for the sole of a shoe, embodying a distinct and innovative approach. The key design element lies in the creation of a unique color palette, presenting a striking contrast of pastel tones. This deliberate choice fosters a seamless and smooth composition.
Employing a meticulous process that skillfully combined digital illustration techniques with graphic design tools like Procreate and Illustrator, the resulting shirt design stands as a purposeful and visually compelling ensemble. The incorporation of a distinctive color palette, innovative shapes inspired by a shoe sole, and custom typography for the campaign logo not only encapsulate the essence of the event but also contribute to forging a unique visual identity, serving as a memorable and impactful representation of the “Run, Ride, or Walk” initiative.
Programs Used
Adobe Photoshop, Adobe Illustrator, Procreate
DETAILS
Procreate served as the starting point, where I utilized the model of a shoe sole to establish the design’s foundation. The detailed illustration was then exported to Illustrator for further refinement, introducing a unique color palette and additional shapes to enhance visual impact. A distinctive typography style was meticulously crafted for the campaign logo, complementing the dynamic design.
